Why Campus Beautification? 

• Transforming both the physical environment and the way the community perceives the school.
• Bold, professionally designed banners placed at key campus entry points, gathering spaces, and along the street signal pride, unity, and excellence to students, families, and visitors.
• For current students, this visible expression of school spirit fosters a stronger sense of identity and belonging, which research shows can reduce negative behaviors and improve campus culture.
• For prospective families, the refreshed look communicates that Clinton is a school investing in its students’ success, making it more attractive for enrollment.
• In this way, branding and banners are more than decoration — they are powerful tools to boost morale, enhance reputation, and support sustainable growth in student enrollment.

About the Photoshoot

The on-campus photoshoot is designed to capture high-quality imagery that can be used across your school’s:

• Social media posts and digital promotions
• Website updates and program highlights
• Print literature such as banners, brochures, and flyers

Our professional team will conduct a full-day session photographing faculty, students, classrooms, and facilities. We will provide 50–100 professionally edited images (both web-ready and print-ready), licensed for unlimited use by the school and the District per LAUSD “work-for-hire” standards.

About Marketing Consultation & Branding Package

• This strategic support service includes ongoing consultation and deliverables from contract initiation through end of school year or approximately 8 months of service.
• Your school will be assigned a dedicated marketing consultant who will:
• Assess existing outreach and branding efforts
• Develop an evidence-based marketing plan aligned with your enrollment and recruitment goals
• Implement key marketing activities on campus (in collaboration with the recruitment team)
• Deliver core marketing assets, including a digital booklet, updated branding guidelines, and a marketing calendar
• Provide team training and strategy sessions (as needed, subject to hourly limits)

*Our company rate is $150 per hour, meaning the $7,500 budget allows for approximately 50 hours of dedicated consulting and project management time.

About Funding Requirements & Return on Investment

The total cost for all banners and marketing strategy package is $24,816.25.

This includes the 6 key large format banner installation and outdoor marketing supplies. You can expect these banners to last 3 to 5 years.

• 3 years = $8,272 cost per year
• 5 year = $4,963.25 cost per year

In addition, this package includes a school photoshoot and marketing plan development support.

Based on our research, the school enrollment budget return on investment will be $150k (15 students) to $550k (55 students) within the first year.

Product Descriptions

How Long Do Outdoor Banners Last in Los Angeles? 

• Because of LA’s climate (lots of sunshine, occasional strong winds, generally mild weather but UV and heat exposure), a well-made outdoor banner will typically maintain good appearance for:
  • 2-3 years if it’s a standard vinyl banner with regular UV-resistant inks and average mounting/installation.
  • 3-5 years if you choose heavier or higher quality materials (like thicker vinyl, good laminations, reinforced hems, UV coatings) and install it well, with care.
  • In some cases, 5-7 years or more is possible for premium banners (cast vinyl, very good coatings, premium inks, sheltered mounting, etc.)

What Reduces Banner Lifespan?

Here are the biggest things that can shorten how long a banner looks good:

• Full sun / UV exposure — fading, breakdown of inks and materials.
• Wind stress — flapping, tearing around grommets or edges.
• Temperature swings — heat can warp or stretch, cold can make materials brittle.
• Moisture / rain / humidity, especially if the banner or its mounts trap water.
• Poor installation — if edges aren’t reinforced, grommets weak, or the banner sags.
• No maintenance — not cleaning, letting dirt or mildew build up, leaving wrinkles or folds, etc.

Tips to Maximize Banner Life

To make sure a banner lasts closer to the higher end of its useful life (3-5+ years or more), you can:

• Use UV-resistant inks and optionally a protective laminate or coating.
• Choose heavier, durable materials like cast vinyl or “premium” outdoor vinyl.
• Reinforce edges (hemming), use strong grommets, possibly seal the edges.
• Mount it in locations that are less exposed to harsh direct sun or wind when possible (e.g. somewhat shaded, sheltered walls).
• Include wind slits or use mesh materials in very windy spots.
• Regular cleaning (mild soap & water), removing any moisture, debris.
• Storage: roll, don’t fold; take down when severely weathered and re-hang fresh or after repair.